The paper "The Strategic Challenges for the Sydney Theatre Company in Meeting Its Current and Future Performance Goals" is a great example of a management case study. Theatre is a type of fine art which makes use of live performers who present to a live audience the experience of an event, be it an imagined or a real event (Carlson, 2011). The performers communicate to the audience through different methods including the use of music, song, speech, and dance. Western theatre traces its origins to Athens, a Greek city around 6 century BC, and theatre in Australia has a very long history (Brockett & Hildy, 2003).
Some of the earliest manifestations of theatre in Australia can be traced to the dances performed by indigenous Australians during certain ceremonies. Thus, theatre can be said to have been present in Australia from as early as 60,000 years ago. Indigenous Australians played music and performed various dances with costumes during the many ceremonies that they held (West, 1970). With the advent of white settlement in Australia from 1788, European theatre traditions finally gained a foothold in Australia (Brisbane, 1991).
The European theatre differed from the traditional form of theatre present in Australia mostly due to the manner in which the production was done. George Farquhar is credited with writing the first European influenced production to be performed in Australia. The production, known as The Recruiting Officer, was performed by convicts in the year 1789 (Jordan, 2003). Australia’ s oldest theatre is the Theatre Royal, Hobart, which opened in 1837. From the humble beginnings of the theatre in Australia, the field has grown in leaps and bounds. This paper will focus on one of the many theatres that are present across Australia, the Sydney Theatre Company.
As part of the growth in theatre, the Sydney Theatre Company was founded in the city of Sydney, New South Wales (Parsons & Chance, 1995). The Sydney Theatre Company traces its origins to the year 1979 when the State Government issued a grant for the purpose of setting up the company. The theatre has been in operation ever since and has produced many actors who have gained fame in both the national and international arenas (Schafer, 2003).
However, the journey for the Sydney Theatre Company has not been all smooth sailing. This paper will examine the strategic challenges that the Sydney Theatre Company faces in meeting its current and future performance goals. Discussion The operations of the Sydney Theatre Company are based at a heritage site in the wharf area of Sydney. The company’ s new program dubbed Greening the Wharf has been the hallmark of Cate Blanchett’ s leadership. The project has revolved around environmental conversation which has taken the form of putting in place measures to ensure energy efficiency, to utilize solar energy, and to harvest rainwater as well as implementing best practices in waste management (NSW, 2012).
The program encompasses the company’ s employees and engages the community while the company engages in educational activities and theatre productions that promote environmental conservation. In examining the challenges facing the Sydney Theatre Company, this essay will look at various facets of the company that might have led to the less than desirable outlook of the company. The following sections will examine the Sydney Theatre Company’ s organizational design, communication management, adaptability, and sustainability.
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