Essays on Total Quality Management at Rotana Hotel Case Study

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The paper 'Total Quality Management at Rotana Hotel" is a good example of a management case study. Total quality management is a management philosophy that has been recognized by business people all over the world to give a competitive advantage. Total quality management focuses on the improvement of quality in an organization’ s service delivery to improve customer regulation. Several different studies have provided insight into how total quality management works in organizations. A study by Summers (2006) highlighted that total quality management programs are important because they improve the operational aspects of an organization.

The hotel industry has been experiencing expansion (Summers, 2006). This has led to an increase in competition in the hotel industry over the last decade. According to Leiper (2003), the increase in competition has led many organizations to seek different approaches to improve the competitiveness of the organizations. One of the best methods of doing this is by increasing the quality of service that is offered in a hotel (Leiper, 2003). However, there are many different methods of improving the competitiveness of an organization. One of the methods is by adopting cheaper methods of providing services to improve affordability in an organization.

The best method of getting a competitive advantage in the hospitality industry is by adopting better quality service delivery in the organizations. Rotana hotel review Rotana hotel is one of the biggest hotels in the United Arab Emirates. It has several different branches and hotels that all offer clients the best service based on the quality provided. The company holds the highest landmark in the United Arab Emirates. The main mission of the Rotana Restaurant is the provision of an experience that will be treasured by all those who visit the organization.

The vision of the organization is, “ To be the Leading Hospitality Management Company recognized for its unique blend of world-class standards with genuine hospitality and for its truly treasured experiences provided for guests, colleagues and owners (Rotana, 2015). ”

References

Flick, U. (2008). Designing qualitative research. London: Sage publiccations.

Leiper, N. (2003). Tourism management. Sydney: Pearson Sprint Print.

Moutinho, L., & Hutcheson, G. D. (2011). The Sage dictionary of quantitative management research (3rd ed.). London: Sage.

Panneerselvam, R. (2004). Research methodology (1st ed.). New Delhi: Prentice Hall.

Rotana. (2015, May 31). About Us. Retrieved from Rotana.com: http://www.rotana.com/aboutrotana/visionourbrandpromise

Summers, D. C. (2006). Quality . New Jersey: Pearson Prentice Hall.

Trip Advisor. (2015, June 1). Beach Rotana Abu Dhabi. Retrieved from Trip Advisor: http://www.tripadvisor.com/Hotel_Review-g294013-d302775-Reviews-Beach_Rotana_Abu_Dhabi-Abu_Dhabi_Emirate_of_Abu_Dhabi.html

Trip Advisor. (2015, June 1). Park Rotana Abu Dhabi . Retrieved from Trip Advisor: http://www.tripadvisor.co.uk/Hotel_Review-g294013-d1488833-Reviews-Park_Rotana_Abu_Dhabi-Abu_Dhabi_Emirate_of_Abu_Dhabi.html

Trip Advisor. (2015, June 1). Sharjah Rotana . Retrieved from Trip Advisor: http://www.tripadvisor.com/Hotel_Review-g298064-d305344-Reviews-Sharjah_Rotana-Sharjah_Emirate_of_Sharjah.html

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