Vodafone - Using Technology to Improve Economies - Case Study Example

Vodafone has also given investing in existing businesses higher priority so as to improve ARPU from the existing customer base and it is also expanding its businesses to new markets that can deliver immediate turnaround instead of high returns in the long term.... For instance, the company has developed strategic alliances or partnerships with Lenovo, HP, Dell, and Acer to incorporate in the manufacturing level so as to implement a built-in SIM supporting HSDPA technology (Brydon, 2009)....

advertising has helped the company to improve its brand image saliency to all mobile users in Australia.... Marketing plan brings into consideration ways in which a company can improve its market share (Gómez-Mejía et el 2001).... Marketing plan brings into consideration ways in which a company can improve its market share (Gómez-Mejía et el 2001).... The company is able to respond to these needs and in return improve the revenue of the company....

Secondary activities of the company include Human resource management, firm infrastructure, procurement, and technology.... … The paper 'Strategic Management at vodafone" is a good example of a management assignment.... The paper 'Strategic Management at vodafone" is a good example of a management assignment.... The year 2005 saw vodafone's internal strategy change significantly as Mr.... vodafone needed a new strategy as investors were demanding for improved bottom-line performance and an increase in the shareholder's returns....

… The paper "vodafone Australia Corporate Governance Practices " is an outstanding example of a business case study.... The paper "vodafone Australia Corporate Governance Practices " is an outstanding example of a business case study.... This paper looks into at least three key features of vodafone's Australia corporate governance framework and how it positions the firm to engage with stakeholders on local and international levels....

o avoid the effects of competition like reduced revenues and higher customer churning rates; it has resorted to committing most of its resources to serve customers' immediate needs as well as engaging in intensive innovative activities especially in areas related to the application of technology.... … The paper “Strategic Analysis of vodafone Group ” is a forceful variant of the report on management.... vodafone Group enjoys a substantial number of customers, especially in the European markets....

The intended audience was Indians since the car featured in the ad was Figo, which is mass-produced in India and sold main in developing economies.... … The paper "Different Marketing Communication Advertisements Issues" is a great example of a Marketing Case Study.... The objective of the advertisement was to introduce a new product known as Ford Figo that an extra-large boot....